Make apparel interactive.
We combine apparel with technology to create lasting connections.
Tag on Apparel
Each garment includes a discreet NFC tag.
Tap to Open
A phone tap launches a branded mobile experience.
Act and Track
Fans or members engage and every interaction is measurable.
What happens on tap
- Tag → secure link
Each tag holds a unique, signed URL.
- Launch mobile experience
Your branded page loads instantly.
- Trigger actions
Join, check in, enter raffle, redeem.
- Capture engagement data
Time, location, item, outcome.
- Close the loop
Update rewards and sync to CRM.
What powers it
Garment + NFC tag
Durable, wash-safe, unique ID per item.
Mobile experience
Fast loading on your domain.
Campaign engine
Rules for time, place, and rewards.
Integrations
HubSpot, CSV, webhooks, analytics feed.
Analytics dashboard
Scans, uniques, conversion, trends.
What you can launch now
Measure what matters
- Scans, unique users, repeat engagement, conversion.
- Location and time insights.
- Top performing campaigns and items.
Privacy and security
- Standards based NFC tags (NDEF).
- Signed links to prevent abuse.
- Opt in identity with clear consent.
- Cloud hosting with role based access and audit trails.
Getting started
Define
Define your engagement objectives and measurement priorities. Identify what actions you want fans or members to take.
Design
We will design and develop both the clothing and the NFC chip integration.
Develop
Build your collection and campaign. We handle tag integration, technical setup, and campaign configuration.
We'll respond within 24 hours to discuss your goals.
FAQs
How It Works
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Do people need an app?+
No. A simple tap opens the experience directly in the phone's browser. No app download or installation required.
Does it work on iPhone and Android?+
Yes. Most modern iPhones and Android phones support NFC natively. The experience loads in the standard mobile browser.
What happens when someone taps?+
The NFC tag opens a unique, cryptographically signed link. Your branded mobile experience loads instantly, allowing fans or members to join, check in, enter raffles, or redeem perks.
What kind of tags are used?+
We use standards-based NFC NDEF chips, each with a unique, unclonable identifier. These are the same technology used in contactless payment systems.
Are the tags durable?+
Yes. Each chip is wash-tested, temperature-tested, and positioned for long-term wear. Placement and adhesives are selected based on garment type and washing instructions.
Can tags be replaced or cloned?+
No. Once embedded, a tag is permanent. If it's damaged, the entire garment would need to be replaced. Every tag carries a cryptographically unique signature that cannot be copied or duplicated.
Will tags interfere with security scanners?+
No. NFC tags are passive devices that do not broadcast signals or set off metal detectors or security scanners. They only activate when a phone is held very close.
Where does the mobile experience live?+
We can host it for you or set it up under your domain. The experience loads in about three seconds on common networks and follows your brand kit and tone.
Is the experience accessible?+
Yes. We follow accessibility guidelines for color, contrast, and controls. The interface is designed to work with screen readers and other assistive technologies.
Data & Privacy
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Do you collect personal data?+
No. We do not collect or sell personal data. Participation can remain completely anonymous unless your campaign explicitly requests opt-in information.
Who owns the engagement data?+
You do. We help you capture and visualize engagement data securely, but you maintain full ownership and control over all information collected.
What data is captured on scan?+
Each scan captures time, location band, campaign ID, and item ID. No personal identifiers are collected unless your campaign explicitly requests opt-in consent from the user.
Can we delete data?+
Yes. Data management and retention are under your control. You can delete individual records or entire datasets through the dashboard or API.
Campaigns & Capabilities
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What types of activations are available?+
You can launch geofenced check-ins, time-bound drops, raffles and giveaways, and redeemable perks. Campaign rules let you customize timing, location, and user limits.
Can we limit scans to a time or location?+
Yes. Campaign rules let you restrict scans by venue, region, or timeframe. You can set geographic boundaries, time windows, and access controls for each campaign.
How do we prevent abuse or farming?+
Signed links, per-user limits, and real-time anomaly detection protect each campaign. We monitor for suspicious patterns and can automatically block or flag problematic activity.
What if someone gives the item to a friend?+
Ownership transfers with the item. The new owner becomes the active user, and the scan will no longer connect to the original owner's account. This ensures each item maintains its connection to the current owner.
Can one person register multiple items?+
Yes. Limits can be set per user in campaign rules. A single person can register multiple items, which is useful for collectors or members with multiple garments.
What happens if we run out of inventory?+
We can redirect scans to a waitlist, alternate reward, or custom message update. This ensures users always receive feedback, even when primary rewards are unavailable.
Analytics & Integrations
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Can this connect to our CRM?+
Yes. We support most major CRMs and analytics tools that allow API integrations. Data syncs automatically based on your configuration.
What reports are included?+
The dashboard includes scans, unique users, repeat engagement, and conversion metrics by item or campaign. You can view time and location insights, plus top-performing campaigns and items.
Getting Started
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How do we get started?+
Start by defining your engagement objectives and measurement priorities. We'll help you design and develop both the clothing and NFC chip integration, then handle tag integration, technical setup, and campaign configuration.
Let's Connect